exmples can also be added from any part of the world especially from Nigeria
Majorly advertising will help to reduce the costs of personal selling and promotions since many people would have already been made aware of the product thru adverts and all they are waiting for now is to experience it. In fact they should be asking for it now. Lets take an example of an energy drink like Power Horse against an unadvertised on like Contact in Nigeria.
Advertising also helps to emphasise the the brand’s promise to the market.
Majorly advertising will help to reduce the costs of personal selling and promotions since many people would have already been made aware of the product thru adverts and all they are waiting for now is to experience it. In fact they should be asking for it now. Lets take an example of an energy drink like Power Horse against an unadvertised on like Contact in Nigeria.
Advertising also helps to emphasise the the brand’s promise to the market.
References :
Try yahoo overture.
References :
http://www.freewebs.com/online-advertisement/